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About Finely Written
AMY J. YOFFIE
President
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Writing is my passion.
That is why for the past 16 years, during which
I owned and sold three market research companies, I did all of my
own business writing. I wrote marketing materials, proposals, Web
site content, press releases, newsletters, presentations, and speeches.
I branded the products and services we offered and created advertising
messages and tag lines. In the years that I sold software, I wrote
manuals and developed training materials. I also published articles
in Ad Week, Brand Week, Industry Standard, Marketing News, and
Quirk's Marketing Research Review.
Now, I have decided to write full-time.
Why should you hire me? Because, after years
of conducting marketing research in virtually every industry - healthcare,
telecommunications, financial, automotive, advertising, insurance,
high tech, print media, entertainment and consumer products - I
understand the business world. When I write for your company, you
get not only my writing skills, but also my business insights.
I am curious, creative, and clever.
I am adept at taking complex issues and synthesizing
them into easily understood and engaging messages. I write in a
clear, declarative style and know how to draw readers in and hold
their attention. I am skilled at copying a client's style of writing
and speaking, if that is required, and proficient at editing and
polishing materials prepared in-house. I also understand the need
to meet deadlines.
I will articulate your message with style
and authority.
Successful businesses communicate often with both
their customers and employees. My track record demonstrates that
I have both the writing skills and the business savvy to produce
highly effective communications for your business.
Look at my portfolio, click for my résumé,
contact me by email
or phone (908-232-5156), or complete our online RFP
form, and I'll call you.
I'll make sure your business communications
are Finely Written.
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